What Is a Beetle Moment?

It started with a beetle.

Watching his 2-year-old daughter's excitement at discovering a ladybeetle, Matt was filled with love and happiness. This was Matt's first beetle moment. Beetle moments aren't grand events or spectacles; they are fleeting moments in daily life that become the building blocks of a family's love. Matt's goal is to help families highlight these moments, so they aren't lost in busy careers and family schedules.